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6 Proven Steps to Boost Your Following on Instagram that you can implement today! Number 6 will shoc


1. Bio

Your bio is the first thing people will look at on your profile so you need to make sure you make the most of your character limit here. Make it look clean with line breaks and include emojies to make it more engaging. Don’t make your bio about you.

Everyone on online has a WIIFM (what’s in it for me) mentality so make sure you illustrate what you are offering here and a CTA (Call to action) in the link ie ‘Get your 50% off code here’

2. Content

Make sure your content is optimised for Instagram, 1100x1100px is usually best. Ensure your posts are linear to your brand using the same colours and fonts so all your posts fit in terms or colour and style so your grid looks asthetically pleasing. Along with including your logo on posts these will help to build your brand. Using inspirational quotes is a great way to get your brand out there. ‘Word swag’ is a helpful app to customise images and make inspirational quotes in your own colours and branding.