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When Cutting Edge director Dan stood foot in the iconic super-club Sundissential in Leeds in 2001 at the tender age of 17, he knew his direction in life. The hard house institution had wet his entrepreneurial taste buds and inspired him to put his passion for music and...

March 22, 2018

Facebook is cracking down on a new type of clickbait: Posts that ask people to “Like” or share or comment to increase engagement numbers, what Facebook is calling “engagement bait.”

You’ve probably seen posts like this in your feed. Like if you think cats are best. Shar...

March 22, 2018

If a picture is worth one thousand words, how many words do social media users throughout the world generate every day on Pinterest, Facebook, Instagram and Snapchat? AI and image recognition are just two of the new forms of technology that will change social media mar...

March 22, 2018

Instagram  isn’t quite bringing back the chronological feed but it willshow more new posts and stop suddenly bumping you to the top of the feed while you’re scrolling. “With these changes, your feed will feel more fresh, and you won’t miss the moments you care about” I...

March 20, 2018

Last year, Instagram launched shoppable organic posts for businesses in the US, giving brands the ability to add e-commerce links within their Instagram organic posts. 

Today, the Facebook-owned photo and video app is expanding its shoppable experien...

March 20, 2018

Two Doncaster town centre streets at the centre of the nightlife scene are to be radically transformed and given a continental style cafe culture feel in a £2 million makeover.

Silver Street is to become a fully pedestrianised area and will no longer be open to traffic...

March 7, 2018

What is an algorithm?

As a marketer, the importance of Facebook is undeniable; however, the application of it can be somewhat frustrating to say the least. What makes one post viral, and the next one an utter flop perplexes even the most skilled marketers at times. The...

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