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February 8, 2018

The world needs more emojis. Ever since emojis became a cultural phenomenon, tech companies have been working together to add new smileys, animals and objects. And the Unicode consortium just published this year’s list of new emojis.

While many glaring om...

February 6, 2018

Birthdays are  key events for bars, venues and restaurants, for both the celebrating individual and their friends. As such, it makes sense to try and target ad campaigns based on birthdays, which is why Facebook introduced birthday targeting.

You can use birthday t...

February 2, 2018

Why? Because sales happen in a holistic ecosystem. And without a Facebook ad strategy that respects the ecosystem, your ads are set-up to fail from the start.

THIS STRATEGY SYSTEM OF RUNNING ADS INCLUDES THREE KEY PHASES: CONNECT. COMMIT. CLOSE. 

The stratedgy is a...

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